The single most important question to ask an Orlando video production company is not "what does it cost" or "what gear do you use." It is: "Do you also run the ads?" If the answer is no, you are buying footage, not customers.
Why that one question matters most
Most video shops hand you a finished file and walk away. The video might look beautiful, but a beautiful video nobody sees does not grow revenue. The companies that move the needle produce the creative AND run the paid social behind it, so every edit is built and bought to convert.
Five questions to ask before you hire
1. Do you script and strategize, or just shoot? Good production starts with the hook and the offer, not the camera. If they do not ask about your customers and your goals, keep looking.
2. How much do you film in one session? A strong batch model captures a full month of content in one half-day shoot. If they need you on set every week, that is your time being spent, not saved.
3. Do you run the paid ads too? One team handling creative and distribution means the ad data feeds the next shoot. Two separate vendors rarely talk to each other.
4. Do I own the footage? You should. Make sure usage rights are clear up front.
5. Can you show local results? Ask for work in your category and your city. National reels are nice, but Orlando intent is what fills your calendar.
The Orlando advantage
A local partner knows the catchments, Winter Park, Lake Nona, Dr. Phillips, UCF and Downtown, and shoots in person. That local context shows up in creative that actually resonates with the people who can walk through your door.
People Trendy is the Orlando media production company that handles both sides of paid social: we make the scroll-stopping creative and run the Meta and Google ads behind it. Book a strategy call and we will map it out for your business.